Dorchester Collection

Development

Dorchester Collection is the only luxury hotel company in the world to hold a consistent portfolio of iconic properties, with nine hotels in five countries.

 
 

Our primary focus is to build on the brand loyalty that has been established since the portfolio was created, through careful and selective expansion.

We currently own all nine of our hotels, and we aim to become a truly global brand, with hotels in all of the world’s key capital cities frequented by our existing loyal clientele. Growth is envisioned through both management contracts and acquisitions of hotels, with the defining characteristic that any new addition to our portfolio must enhance the current iconic nature of the group.

Our Advantage

Dorchester Collection’s small size allows us to deliver personal attention at a senior-level to all of our hotels and to each of our owners. Our executive team is involved in every new project, from design to launch, ensuring our culture and values are embodied in every hotel. We are regularly recognised and awarded for our service, quality and people management.

Dorchester Collection has a global PR agency network, reputation management and in-house social media resources. Centrally managed revenue management ensures significant ADR, occupancy and RevPAR market share premiums over competing luxury operators. Our cutting-edge digital presence includes an innovative website, award-winning e-shop and robust CRM platform.

We have robust sales distribution with regional sales representatives covering Russia, continental Europe, North and South Americas, the Middle East, China and Australia. These work alongside regional reservation offices using a dedicated GDS chain code (DC) and toll-free numbers.

We take great pride in continuously high guest engagement and customer loyalty, which in turn drives a return guest ratio and high suite use.

Growth

In order for our portfolio to remain both truly luxurious and financially viable, we have a selective growth strategy focussed on key gateway cities worldwide.

We concentrate on locations where we will be able to achieve the Average Daily Rate required to justify the level of product and service that defines Dorchester Collection, and are of interest from both a business and leisure perspective.

Deal structures and project types

We are primarily focussed on growing our worldwide presence through management contracts. On an opportunistic basis, we will also consider acquiring existing iconic luxury hotels in strategic locations.

For management opportunities, we consider both existing hotels and new development opportunities, with or without a branded residential component.

Key Requirements

While there is no set guide to a potential Dorchester Collection property, the following mix is key:

Location

The location must be the most sought-after address within its destination, where the hotel will be able to sustain a leading RevPAR position.

Design

The architecture has to be original and iconic, reflecting the essence and culture of its location, accompanied by an individual and heritage interior design. There is no defined style; both contemporary and classic hotels will be considered if suited to their location.

Facilities

The target size of our hotels is 150-250 keys, with a minimum of 25% suites and a minimum room size of 55m² for a new built hotel. Each hotel must become a ‘destination’ for the local market and have an acclaimed restaurant and bar.

Residential

At Dorchester Collection the difference is in the detail, with heartfelt hospitality and legendary service designed to give a true sense of belonging. This bespoke touch makes Dorchester Collection particularly well suited to branded residential developments, where the most discerning clientele are seeking the best of both worlds.

Owners of Dorchester Collection residences have the chance to enjoy all the comfort and luxury of a private home, with the added convenience and prestige of exceptional five-star service and amenities on a daily basis. This is especially true when combined with the exclusivity and reassurance of Dorchester’s Collection’s world-class reputation.

We can arrange discretionary services for residents, from the warm welcome and security of a doorman, to expert concierge making life easier by booking chauffeured limousines and reserving sought-after restaurants, or a housekeeper delivering fresh flowers. This gives residents the freedom to choose the level of privacy, discretion and service that suits them best.

Current residential projects

Mayfair Park Residences

London W1K 1AG, United Kingdom

Featuring 27 luxury exclusive residences, designed by PLP Architects and with interiors courtesy of Jouin Manku – the development is located adjacent to Hyde Park and Dorchester Collection’s 45 Park Lane hotel. All the legendary services of Dorchester Collection with extensive facilities including a 10,000 square feet luxury Health Club with a 20-metre pool will be available to the residents.

Property development enquiries

Philipp Henle

Head of Global Development

Tel: +44 (0) 20 7319 7518

[email protected]

Daria Metzger

Development Manager

Tel: +44 (0) 20 7319 7515

[email protected]

Chat with us
Please fill in the details below to begin